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Switching from Moonfruit to Wix: The Ultimate Guide

Writer's picture: Davydov ConsultingDavydov Consulting
From Moonfruit to Wix

Moonfruit once stood as a favored website builder, but as technology evolves and digital demands shift, many users are seeking a more advanced, user-friendly solution. Wix emerges as a top alternative, delivering extensive design flexibility, robust SEO tools, and a more intuitive user interface. Transitioning between platforms is a critical move that demands meticulous planning to safeguard your data and maintain website functionality. Numerous businesses and individuals choose Wix for its dependability, expansive template library, and ease of use. This guide details every step of the migration process—from initial planning to final execution—to ensure a seamless switch from Moonfruit to Wix.


Comparison of Moonfruit and Wix

Moonfruit was a renowned website builder that enabled users to craft websites via a drag-and-drop interface. Launched in the early 2000s, it initially gained recognition for its Flash-based editor, later evolving to HTML5 as Flash became outdated. It primarily served small businesses and individuals seeking an easy method to create and manage websites without coding skills. However, the platform eventually lagged behind in modern design trends, advanced SEO features, and mobile responsiveness. In time, Moonfruit was phased out, prompting users to transition to other website builders.


Moonfruit website builder

Wix, in contrast, ranks among today’s leading website builders, offering a flexible and user-friendly platform. It features an intuitive drag-and-drop editor, hundreds of customizable templates, and a comprehensive suite of tools—including e-commerce, SEO enhancements, and third-party integrations. Wix continuously innovates with features like Wix Studio for agencies, Wix Velo for developers, and AI-driven design support. Its scalability, security, and simplicity have made it a popular choice among businesses, freelancers, and enterprises alike. Unlike Moonfruit, Wix has embraced modern web standards, establishing itself as a reliable solution for building and maintaining professional websites.


Wix website builder

Reasons to Migrate from Moonfruit to Wix

Migrating from Moonfruit to Wix brings considerable advantages, particularly since Moonfruit no longer receives active support as a contemporary website builder. Consider these compelling reasons to transition to Wix:


1. Platform Stability & Future-Proofing

  • Outdated Nature of Moonfruit: Moonfruit has been on the decline, burdened by aging technology and infrequent updates.

  • Ongoing Innovation with Wix: Wix is under constant development with fresh features, security patches, and design enhancements.

2. Modern Design & Customization

  • Cutting-Edge Templates: Wix offers an extensive array of professionally designed templates tailored for modern enterprises.

  • Enhanced Drag-and-Drop: Unlike Moonfruit’s obsolete Flash and basic HTML5 editors, Wix delivers a highly customizable drag-and-drop experience.

3. Improved Performance & Mobile Responsiveness

  • Mobile Optimization: Wix guarantees that every template is mobile-friendly, in contrast to Moonfruit’s limited responsiveness.

  • Faster Load Times: With optimized hosting, Wix provides superior speed and performance compared to Moonfruit’s outdated infrastructure.

4. SEO & Marketing Tools

  • Robust SEO Capabilities: Wix comes equipped with SEO features such as structured data, meta tags, and URL customization.

  • Comprehensive Marketing Integrations: Wix seamlessly connects with email marketing platforms, social media channels, and analytics tools for enhanced audience engagement.

5. E-Commerce & Business Functionality

  • Comprehensive Online Store Features: Wix supports a full-fledged e-commerce solution, accommodating various payment gateways, product management, and automation.

  • Integrated Booking & Membership Options: Businesses can effortlessly add online booking, membership sections, and customer account features.

6. Better Support & Security

  • 24/7 Customer Assistance: Wix provides extensive support via live chat, community forums, and a wealth of resources.

  • Enhanced Security Measures: With regular SSL updates and security patches, Wix ensures robust protection compared to Moonfruit’s minimal upkeep.

7. Third-Party Integrations

  • Extensive App Marketplace & API Access: Wix boasts a rich app market offering integrations for CRM, email marketing, and automation.

  • Developer-Friendly Tools: Wix’s Velo platform allows for advanced customization through an open development environment.

8. Cost-Effectiveness & Scalability

  • Competitive Pricing: Wix presents affordable, scalable plans designed to meet diverse business needs.

  • Transparent Costs: Unlike Moonfruit, which often came with limited support and potential hidden fees, Wix maintains clear and upfront pricing.


Reasons to Migrate from Moonfruit to Wix

Step-by-Step Guide to Migrating from Moonfruit to Wix

Step 1: Assess Your Current Moonfruit Website

Before initiating the migration, review your existing Moonfruit site to determine which content and functionalities need to be transferred.

  1. List all pages (Home, About, Services, Contact, etc.).

  2. Identify design elements (colors, fonts, layouts).

  3. Check existing media (images, videos, and files).

  4. Review functionality (forms, e-commerce, blogs, etc.).

  5. Backup content (download all text, images, and files to your computer).

Step 2: Create a Wix Account & Choose a Plan

Visit Wix.com and sign up for a free account.

Select a pricing plan that fits your needs:

  1. Free Plan (basic website without a custom domain).

  2. Premium Plans (for connecting a custom domain, removing Wix ads, and accessing advanced features).

  3. Business/E-commerce Plans (for online stores and payment integrations).

Step 3: Select a Wix Template

  1. Browse the Wix Template Library and filter options by your industry.

  2. Choose a template that closely mirrors your previous Moonfruit design (or utilize the Wix AI Website Builder).

  3. Click Edit to start personalizing the template.

Step 4: Rebuild Your Website in Wix

Add Pages & Navigation

  • Click Menus & Pages in the Wix Editor.

  • Recreate the structure of your Moonfruit website.

  • Ensure smooth navigation by linking all pages properly.

Transfer Content (Text, Images, and Media)

  • Copy and paste text from Moonfruit into the corresponding Wix pages.

  • Upload and replace images using Wix’s Media Manager.

  • Embed videos and files as needed.

Set Up Forms & Contact Information

  • Use the Wix Forms app to replicate your Moonfruit contact form.

  • Update your contact details (email, phone, address).

Add Functionality

  • Blogs: If your Moonfruit site included a blog, use Wix Blog to manually transfer posts.

  • E-commerce: Set up an online store via Wix Stores if required.

  • SEO Optimization: Adjust SEO settings for each page using the SEO panel.

Step 5: Set Up a Custom Domain

If you own a domain on Moonfruit:

  • Log into your Moonfruit account.

  • Navigate to Domain Management to locate your domain.

  • Unlock the domain and retrieve the EPP/Auth code for transfer.

  • In Wix Domains, choose to connect or transfer your domain.

  • Follow the instructions to update your domain’s DNS settings.

Step 6: Optimize for Mobile

  1. Click on the Mobile Editor in Wix.

  2. Adjust fonts, images, and layouts to ensure mobile responsiveness.

  3. Test buttons, navigation, and forms on mobile devices.

Step 7: Preview & Test Your Wix Website

  • Click Preview to check your website’s appearance.

  • Test links, navigation, forms, and interactive elements.

  • Make any final tweaks before publishing.

Step 8: Publish Your Wix Website

  1. Click Publish in the Wix Editor.

  2. Your website is now live!

Step 9: Monitor & Improve

  • Use Wix Analytics to track visitor behavior.

  • Enhance SEO with refined meta descriptions, alt text, and structured data.

  • Regularly update your content to keep your website fresh.


By following these steps, you can transition smoothly from Moonfruit to Wix and harness the modern features and flexibility that Wix offers.


Step-by-Step Guide to Migrating from Moonfruit to Wix

How to Transfer Content from Moonfruit to Wix

Step 1: Gather Your Content

  • Since Moonfruit access is no longer available, rely on:

  • Backups: Use any exported files you have.

  • Archived Pages: Retrieve old content via the Wayback Machine.

  • Screenshots: Use website screenshots to help reconstruct the layout.

  • Text Content: Collect any saved text from programs like Word or Google Docs.

Step 2: Choose a Wix Template

  1. Log in or sign up on Wix.

  2. Select a template that closely resembles your previous site design.

  3. Alternatively, employ Wix ADI (Artificial Design Intelligence) to craft a custom layout.

Step 3: Transfer Text & Images

  1. Copy and paste text from your old website into the Wix Editor.

  2. Upload images from your backups or archives, replacing any that are missing.

  3. For high-quality visuals, utilize Wix’s media library or free stock photo resources.

Step 4: Recreate Pages & Navigation

  • Add new pages in Wix that mirror your old website’s structure.

  • Ensure that menus, footers, and links match your previous configuration.

Step 5: Set Up SEO & Redirects

  • SEO Titles & Descriptions: Access the Page SEO settings and optimize your metadata.

  • 301 Redirects: If your old domain is still active, configure redirects to the new Wix URLs to retain SEO value.

Step 6: Test & Launch

  1. Preview your site to confirm that all links, images, and layouts are correct.

  2. Connect your domain name (if it was registered on Moonfruit).

  3. Publish your Wix site and verify its functionality.


How to Transfer Content from Moonfruit to Wix

Final Thoughts

Transitioning from Moonfruit to Wix is a strategic decision that provides enhanced design flexibility, improved SEO capabilities, and long-term website stability. With careful planning and a step-by-step approach, you can migrate your site without losing valuable data. Leveraging Wix’s powerful tools allows you to create a more engaging and functional online presence. Consistent updates and continuous optimization will further boost your site’s performance. Embrace the benefits of Wix and elevate your website to new heights.

 

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